Absolut Repair Molecular Shampoo.
Repair 2 years of damage in one use.
Innovation
Metal Detox Mask
#1 professional mask WW. 1
1000 fibers saved from breakage.2
100 hours of deep hydration.3
1 2025 Kline sales value data, rinse-off mask, online, salon and selective channel, 25 markets (81% of haircare treatments sales worldwide).
2 Instrumental test.
3 In a jar, instrumental test.
Real hair. Animated in AI.
NEW
Absolut Repair Molecular Bi-Phase oil.
Shake to shine.
2 years of damage repair.1
100 hours of shine.2
1 Instrumental test at the cuticle level.
2 Instrumental tests.
Mental health matters
Our free mental health training program by hair pros for hair pros.
#HeadUp
Start your hair transformation now with our professional hair care routines.
Step 3 : Moisturize
Protecting Mask.
Stop hair breakage , with 10x more hydration.1
1 Instrumental tests.
Anti-breakage & strength.
Damaged hair & split ends.
Step 2.a : Anti-frizz
Smoothing treatment.
Progressively smoothes hair for long-lasting frizz & volume control. Apply once a week for long lasting results.
Step 2.b : Moisturize
Mask.
Deeply nourishes & reinforces hair keratin.
Apply every other wash day of the week.
Apply every other wash day of the week.
Step 3 : Smoothness
Mirror sleek serum.
Heat protection up to 230°C.
Seals hair keratin for long-lasting smoothness.
Seals hair keratin for long-lasting smoothness.
Step 4 : Heat Activation
Airlight Pro or SteamPod.
Blow dry or flatiron to activate the formula.
Frizz control.
Scalp health.
Step 3 : Style
10-in-1 cream-in-mousse.
10-in-1 benefits for hydratation & versatile styling result.
Step 4: Dry
Drying accelerator.
Accelerates curls drying process by +37%.
Heat protection up to 230°C/450°F.
Heat protection up to 230°C/450°F.
Curly hair.
Professional haircare essentials at home: discover our best-sellers.
Metal Detox Mask
The pro choice for extreme hair rescue.
Keratin Alpha Sleek Smooth Transformer
Transform hair for 2 weeks of smooth and frizz control.
Absolut Repair Molecular Bi-phase Oil
Shake to shine.
Explore the latest hair trends by #LorealPro. Feeling inspired for your own glow-up?
All you need to know about hair.
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