Virtual Try-on

Express yourself with vibrant hair color.

Transform your look in real-time and unlock your full potential.

Step into a world where beauty meets innovation.

Step 1: take a selfie or upload a photo

Step 2 : visualize yourself with new hair colors

Step 3 : show your virtual try-on to your colorist
and get ready for your hair transformation!

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Get inspired for your future hair color transformation.

They already found the perfect look.

Try on even more hair colors on My Hair [iD] app

Download the ultimate hair color consultation tool and explore all the shades now.

Get it on apple store, Opens in a new window Get it on google play, Opens in a new window

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Ready for a hair transformation?

Discover our innovative services, treatments and products and meet our leading hair pros.

All you need to know about hair.