6 articles found

A woman consulting a professional hairstylist for a personalized hair consultation to discuss her ideal cut, color, and care routine
Hair tech

Mirror Mirror: discover what a hair consultation can do for you.

Whether you’re going for a new cut or a new color, a hair consultation can be a gamechanger. In short, hair consultation is a process that occurs between you and your stylist, during which you discuss any changes you may want to make to your mane. Learn how to approach the consultation and how to trust the process.

4 min read
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Woman with shiny long brown hair using an online hair diagnostic to wisely choose the most suitable hair care routine products
Hair tech

Get a custom hair routine and take care of your hair like a pro.

To support hair health and appearance, what could be better than an expert-designed custom hair care routine based on your hair type? We’re talking expert diagnosis and expert tips for your custom hair routine. Learn about the benefits of a custom healthy hair routine and how to build one, in just 2 minutes. Spoiler alert: the pro-level answers are in your pocket.

3 min read
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Mobile screen showing how L’Oréal Professionnel’s Virtual Try-On tool works to help users experiment with different hair color shades
Hair tech

What if there was a way to try on a hair color before committing? There is.

If you’re not sure how to choose the right hair color, a virtual hair color try-on tool can be a major help. Learn all about choosing the right hair color based on skin tone and undertone as well as how to talk about a new color with your stylist.

5 min read
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Close-up of SteamPod steam flow showing how steam smooths, protects, and reduces damage across all hair types and textures
Hair tech

Picking up steam: discover the benefits of hair steaming.

Not sure what a hair steamer is? In simple terms, the hair steamer is a tool that uses steam to open up your hair cuticle, which allows haircare products to penetrate the strands for lasting moisture and strength. In this way, hair steaming is like a spa treatment for your hair. At this point, you may be wondering, is steam good for your hair? The answer follows just below.

4 min read
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Image showing woman with colored short hair to illustrate how to choose the right blow dryer
Hair tech

Get it while it’s hot: pro tips for choosing the best hair blow dryer.

Learn the ins and outs of heat styling your hair and find the best hair blow dryer for you, no matter your hair type. In this article, we’ll focus on the hair blow dryer in particular, and just below, we get into the essential details so you can feel empowered to choose the very best hair blow dryer for you.

5 min read
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Demonstration of a woman drying her hair with the L’Oréal Air Light Pro, showing no damage thanks to its protective technology.
Hair tech

Does blow drying your hair damage it? Answers and more.

The blow dryer is a hair care essential. It’s a tool we turn to dry and style our manes, whatever their length or texture. But the truth is, blow drying can damage your hair. In this article, learn about how blow drying impacts your hair and how to minimize the damage.

3 min read
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