40 articles found

Woman posing and showcasing her well-defined dark coily hair with a healthy look, bounce, and natural texture enhancement
Hair care

The ultimate coily haircare routine.

In this article, we’re untangling haircare for coily hair. Keep reading to bring the bounce back to your curls thanks to our expert guide. We’re talking coily hair products, routine, everything. Learn how to identify your coil type and keep coily hair hydrated and healthy. If you’re ready to dive into details when it comes to understanding, appreciating and caring for coily hair, scroll on.

6 min read
Read More
Hair care

Split Ends: Causes and How to Fix Them.

Our hair faces a lot of wear and tear on a regular basis – from color treatments to heat styling. The strength of our hair can get compromised along the way, and so can the integrity of its outer layer, leading to frayed or split ends. For more details about the causes of split ends, and how to remedy them through trimming or treatment, keep reading.

6 min read
Read More
Woman posing and showing off her healthy, radiant, and well-defined curly hair with bounce, definition, and natural shine
Hair care

Repair damaged hair now.

What’s your damage? It’s time to give your hair some TLC. Explore the causes of damaged hair and learn everything you need to know about repair and damaged hair treatments. If you’re asking yourself, how do I repair damaged hair, don’t give up. Frizzy, dry, dull hair? It’s time to restore and repair.

6 min read
Read More
Hair care

The Ultimate Guide to Repair Dry Hair.

Dry hair simply doesn’t have enough moisture. It can look frizzy and dull, it can be brittle and difficult to manage. Dry hair can be caused by a whole range of factors. But what can you do about it? How can you take action and repair dry hair? We’re bringing you the ultimate guide for dry hair repair, just below.

5 min read
Read More
Hair care

How to Prevent Dry Hair.

Hair feeling dry, brittle or more prone to breakage? Wondering what you can do to prevent the dryness? Dry hair can be seasonal and can relate to other factors. We’ve gathered our top tips to help you prevent dry hair when you see it coming. And the hidden bonus is that working to prevent dry hair will keep your main healthier and shinier, too.

5 min read
Read More
Split view of smooth brown hair to learn more about low hair porosity what it is and how to care for it.
Hair care

Low hair porosity: What it is and how to care for it.

Low porosity hair is defined by a tightly compact cuticle layer that makes it difficult for water, treatments, and color-supporting actives to penetrate the hair fibers. For hair professionals, this porosity profile is essential to identify because it directly influences cleansing behavior, treatment performance, drying time, and styling longevity. Learn more about what low porosity hair is and how to care for it.

5 min read
Read More
Keratin treatment in progress on a woman’s hair, changing frizzy texture into smooth, straight, fluid, and shiny lengths.
Hair care

What is a Keratin Hair Treatment? The Essentials.

Frizz, fuss, unruliness. When it comes to a range of common hair frustrations, a keratin hair treatment may be just the answer. It’s a popular treatment that includes a solution containing keratin to your hair to make your mane smoother, shinier and easier to manage. Discover everything you need to know about keratin treatments and other innovative haircare options below.

6 min read
Read More
Woman with long, strong, smooth hair after completing an at-home keratin treatment, showing reduced frizz, enhanced shine, and healthier lengths.
Hair care

Using a Keratin Treatment at Home: A How-to Guide.

Keratin treatments are everywhere these days, advertising their hair-smoothing benefits. Our experts have rounded up the top tips for exploring at-home keratin treatments and keratin hair routine innovations so you can tame your mane from the comforts of home, with results that last.

7 min read
Read More
Woman with long, smooth, straight hair after using a keratin treatment, showing reduced frizz, enhanced shine, and visibly healthier hair texture.
Hair care

An Innovative Hair Care Answer to Keratin Hair Treatments.

Keratin is a key protein and main component of hair, and we tend to think about keratin treatments as way to achieve soft, silky results that last. What, if any, are the options to classic keratin treatments? How can you effectively smooth the hair? We’re weighing in with expert advice below.

4 min read
Read More
Hair care

High hair porosity: what it is and how to care for it.

High porosity hair is one of the most important profiles to recognize in professional haircare because it directly impacts hydration, color longevity, and breakage risk. When the cuticle is raised or uneven, moisture enters the strand quickly but escapes just as fast, leaving the hair dry, fragile, and difficult to manage. When it comes to how to fix high porosity hair, the goal is not only hydration but also retention, helping the fiber keep moisture, lipids, and repair actives inside the cortex. With the right hair rescue routine, highly porous strands can recover softness, shine, and resilience.

6 min read
Read More
Image showing a Venetian blonde woman's hair and a scalp free from dandruff after following expert advice.
Hair care

How to get rid of dandruff: tips for a healthy scalp.

In this article, we’ll talk about the dry, itchy scalp condition commonly known as dandruff. We’ll compare it to other similar scalp conditions so you can learn to identify it, and of course, we’ll get into the best hair and scalp care practices to help you manage or learn how to get rid of dandruff. The goal? To keep your hair and scalp healthy.

8 min read
Read More
Packshot of Vitamino Color Spectrum Hair Serum for colored hair, surrounded by textured drops of serum highlighting its rich formula.
Hair care

Take care of your colored hair with hair serum.

Hair color can be so much fun to play with, though we all know it requires a little extra TLC when it comes to maintaining vibrancy and health. That’s where using a hair serum, especially the very best hair serum for color treated hair, can help. Learn more about what hair serum is, why it’s beneficial, and how to use hair serum for the ultimate glass shine.

5 min read
Read More