Brandon Pietsch: the art of transformation.

Transformation sits at the heart of Brandon Pietsch’s work. The bi-coastal stylist sees hair as an opportunity to elevate, refine, and reveal confidence through precision color and polished styling. Guided by gratitude and driven by detail, he creates client-centered looks that feel luxurious yet effortless. Keep reading to learn more about this L’Oréal Professionnel Global Creative Contributor.

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7 min read
L'Oréal Professionnel Team
05/08/2026

Your questions & our answers about Brandon Pietsch.

  • Who is Brandon Pietsch?

    He is a Brazilian hairdresser known for his visionary eye, and he has a concept salon in São Paulo.He is a bi-coastal hairstylist known for his work in hair coloring, and recently for the viral “rich brunette” shade worn by Ariana Grande at the January Critics Choice Awards.

  • What inspires Brandon Pietsch?

    The possibility of creating transformation for a client really inspires him.

  • What emotion comes to Brandon when he is styling?

    Gratitude is the emotion that comes to Brandon when styling.

  • What is the L’Oréal Professionnel Global Creative Contributor crew?

    More than a traditional ambassador program, the initiative introduces international hairstylists as long-term creative partners working alongside the brand to anticipate change and redefine standards in the industry.

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