NEW

Absolut Repair Molecular Bi-Phase oil.

Shake to shine.

2 years of damage repair.1
100 hours of shine.2

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1 Instrumental test at the cuticle level.
2 Instrumental tests.

NEW

iNOA Cool Boosters. 

The power of oil, now in boosters.

Available in 3 cool reflects. 

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New

Serie Expert Refills.

High pro performance.

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Innovation

Dry with the speed of light.
Without damage.1

#AirLightPro

Discover How to start

1 Instrumental test, AirLight Pro vs. naturally dried hair.

Mental health matters

Our free mental health training program by hair pros for hair pros.

#HeadUp

Get your free mental health training

Keep your hair salon-perfect at home with our pro routines.

Trending now.

Discover your new favorite hair products.

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iNOA

The luxurious in-salon color experience.

Ready for a hair transformation?

Your perfect hair journey starts here. Find your closest salon and take a rendez-vous.

Book now!

Welcome to our world.

Vignette_Carrousel_Brand_02 Play the video Head Up

Head Up

Our free mental health training program by hair pros for hair pros.

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Vignette_Carrousel_Brand_03 Play the video Water Saver

Water Saver

The first handshower leveraging patented water fragmentation technology.

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We ACT on transparency

We are committed to not only improving the environmental and social footprint of our products but to also sharing this information with our community so they can make informed choices.

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