#JoinTheRefillMovement

Discover our range of refillable haircare.

Keep your hair salon-perfect at home with our Serie Expert pro routines.

Step 1: Cleanse

Shampoo.

Repairs & strengthens hair.​
Step 2 : Rebuild

Rinse-off serum.

Rebuilds hair molecular structure & restores strength.
Deep penetration, instant transformation.​
Step 3 : Replump

Concentrated Mask.

Replumps hair’s molecular layers, with extra detangling and suppleness.
Step 4 : Protect

Leave-in mask.

Deep repair treatment for extra nourishment with lightweight protection.
​Heat protection up to 230°C.
Step 5 : Shine

Bi-phase Oil.

Repairs 2 years of damage1 for 100 hours of shine2 and 3-day frizz-control.

Damaged hair

How to refill your Serie Expert shampoo bottle?

The 4 steps to refill your shampoo bottle.

Step 1. Take your empty bottle. Do not rinse it.
Step 2. Unscrew the bottle & refill caps.
Step 3. Take the refill pouch and pour it slowly inside the bottle.
Step 4. Put the cap back on and use your shampoo as usual.
Pro tip. Refill the bottle maximum 3 times.

Transform your haircare routine with Serie Expert.

Explore L’Oréal Professionnel’s professional haircare and embrace shampoo refills with #JoinTheRefillMovement

Shop now your Serie Expert routine.

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Your questions and our answers on Refillable Haircare.

  • 1. What is refillable haircare?

    Refillable haircare is a professional haircare format that allows you to refill your shampoo or conditioner bottle using a refill pouch. It helps reduce packaging while keeping the same high-performance formula.

  • 2. Why choose refillable shampoo from L’Oréal Professionnel?

    Refillable shampoo from L’Oréal Professionnel combines professional haircare performance with a more sustainable approach. It allows you to enjoy salon-quality formulas while using less plastic than traditional bottles.

  • 3. Does a shampoo refill contain the same formula as the original bottle?

    Yes. A shampoo refill contains the same formula as the original bottle, so you benefit from the same professional results, sensorial experience, and haircare performance.

  • 4. What are the benefits of refillable haircare?

    The benefits of refillable haircare include:

    • less plastic use,
    • reduced packaging waste,
    • the same professional formula,
    • a more sustainable haircare routine,
    • and better long-term value.
  • 5. How do I use a shampoo refill pouch?

    To use a shampoo refill pouch:

    1. Take your empty bottle.
    2. Do not rinse it.
    3. Open the bottle and the refill pouch.
    4. Pour the formula slowly into the bottle.
    5. Close the bottle and use as usual.
  • 6. Do I need to wash my shampoo bottle before refilling it?

    No. You do not need to wash the bottle before refilling it. Once the bottle is empty, you can refill it directly.

  • 7. How many times can I refill a shampoo bottle?

    A shampoo bottle can generally be refilled up to three times. This makes refillable haircare practical and easy to integrate into your routine.

  • 8. Is refillable haircare more sustainable?

    Refillable haircare can be a more sustainable option because it reduces plastic use compared with buying a new bottle each time. Some L’Oréal Professionnel refill pouches use 73% less plastic than a traditional 500 ml plastic bottle.

  • 9. Are shampoo refills cheaper than regular bottles?

    Shampoo refills can be more cost-effective over time. According to article data, refill pouches are around 15% cheaper per mL than full-size bottles.

  • 10. Who should use refillable haircare?

    Refillable haircare is ideal for anyone looking for professional haircare with a more sustainable mindset. It is especially suited to consumers who want high-performance formulas and reduced packaging.