As the global leader of the professional hairdressing market, our mission is to elevate every day the professional Hair Artistry through great services and products, bespoke education and a true digital transformation for a memorable customer experience.
You can try different hair colors in real time thanks to the L'Oréal Professionel 3D hair makeover app Style My Hair! The app allows you to "try on" a very large selection of hair colors.
Express your curls, the pro way.
Take part to the legendary pro competition & shine on our global stage.
Master new skills. Learn from the best. Put your career center stage.
-87% hair breakage. Longer lasting color. 2x shinier.
Light up your dark side with French Balayage Shadow for higher contrast between roots & lengths.
Dream it. Style it. Limitless looks, powered by Steam.
Discover Metal Detox by Serie Expert.
The new generation of Steampod only by L'Oréal Professionnel.